Senin, 04 Desember 2023

Top 4 gifts shoppers will buy during the holidays

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Take full advantage of this holiday season
with Ecommerce Booster
 
Hi there,
 
During the holiday season, shoppers are forecast to spend an average of $875 on gifts and other seasonal items, according to a survey from the National Retail Federation and Prosper Insights & Analytics.
 
The top 4 expected gift categories are:
 
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Clothing (56%)
 
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Gift cards (44%)
 
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Toys (37%)
 
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Books, video games, and other media (31%)
 
Online search is the most popular source for gift inspiration, so it's a great time to audit your product pages and update your product descriptions using Ecommerce Booster.
 
 
Here are 4 successful strategies for optimizing your product pages
 
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Clear call-to-action (CTA)
 
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Ensure your call-to-action button, like "Buy Now" or "Add to Cart," is clear and compelling to remove any uncertainty about the next steps.
 
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High-quality images and videos
 
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Use multiple high-quality images with clear resolution, optimum size, and fast-loading formats.
 
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Comprehensive product information
 
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Provide product specifications, including sizes, materials, care instructions, and technical details. Consider telling a story, using sensory descriptions, or highlighting lifestyle benefits.
 
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Mobile responsiveness
 
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Nearly 60% of all ecommerce sales happen through mobile devices—so you want to ensure images, videos, and text render well and adjust to different screen sizes and orientations.
 
Maximize your sales this holiday season—use Ecommerce Booster to check CTAs for visual prominence, fix image quality with AI, generate alt texts, produce optimized meta and product descriptions, and make your mobile version responsive.
 
 
Wishing you a prosperous end of 2023,
Semrush App Center
 
Senior Marketing Manager Bei Semrush Deutschland
 

mail@semrush.com

 
 

Jumat, 01 Desember 2023

Metrics that matter

How to measure the metrics that matter most, our website launch checklist, and branded search basics  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
 
 
Learning with Semrush
 
What's New
 

An easier way to track your competitors in .Trends

 

How to measure the metrics that matter most, our website launch checklist, and branded search basics

 
 
Hi there,
 
Here are three great resources to help you grow your business today:
 
 
 
Academy Course
 
Metrics That Matter
 
In this course, you'll learn how to identify and track the metrics that matter most to your business. Plus, you'll get a framework to help map the customer funnel and reporting templates to help you measure at the most crucial stages.
 
 
Blog Article
 
 
Website Launch
 

Knowing what to do before (and after) launching a website is a lot to keep track of. Which is why we've created this website launch checklist. We cover everything from pre- to post-launch so you know exactly what to do—every step of the way.

 
 
Blog Article
 
 
Branded Search
 

Branded search is when someone searches for your company, service, or product name—or any other variations of it. And it can help you attract customers who already know and trust you, monitor your online reputation, boost brand authority, and more.

 
Meme of the week
 
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Happy optimizing,
Semrush Team
 
Senior Marketing Manager Bei Semrush Deutschland
 

mail@semrush.com