SEMrush Industry Digest: Check Out Latest News & Articles

Hi everyone, Take a look at the newest and most curious SEO-industry trends. Plus, don't forget to check in for upcoming webinars!     Link building What is Link Building in 2017: How? Where? and Why?! Link building is the process of getting links from other websites, and nowadays, content plays a key role in this process. However, publishing content and waiting for people to link to it simply doesn't work anymore. Keeping all the above-mentioned in mind, there are several link building rules you should follow: Create valuable, quality content that is engaging and likely to be linked to. Get your content in front of the right people by distributing it through the right channels. So, the challenge is to get great, popular, high-authority and trustworthy sites to not only notice and love the content you create, but to also provide backlinks to it. Golden tips: How to boost your content's rankings with SEO Ideas and SEO Content template Ethical borders: Most common legal and ethical aspects of blogging and content marketing     Lifestyle Mark Zuckerberg's 5 Strategies To Grow At Insane Level Mark Zuckerberg knew some startup would build the largest social network in the world. He just didn't think it would be Facebook. Yet, living by his famous mantra, "move fast and break things," Zuckerberg and his team scaled Facebook into a social network that today connects 1.8 billion people. But it wasn't just this quick-moving philosophy that helped Zuckerberg build a multi-billion dollar company. Important strategies and approaches gave the team the focus it needed to grow and bring that mantra to life. 20 questions: Deepak Chopra has 3 simple and surprising productivity secrets for you Oops: The founder of LinkedIn says too many of us are using the site all wrong     AI How AI Influences Online Marketing [PODCAST] Artificial intelligence and machine learning have been highly predicted trends in marketing and SEO. But how are they changing the industry now? Marc Poirier, CEO and co-founder of Acquisio, joins SEJ's Brent Csutoras to talk about how artificial intelligence and machine learning impacts online marketing. More episodes of Search Engine Nerds     PPC 7 Advanced Google Shopping Strategies [INFOGRAPHIC] The current trends indicate that Google Shopping revenue is only going to grow in the next few years, making it more vital than ever to have a strong Google Shopping strategy as a retailer. The infographic, produced by Clicteq, will give you a quick visual and entertaining summary of seven advanced Google Shopping strategies that can supercharge your Google Shopping performance and help you compete in 2017. Check: The SEMrush checklist for running a successful PPC campaign Upgrade: The Ultimate keyword research checklist     Webinar How to Create Content That Earns Links [WEBINAR] Watch Sujan Patel, Melissa Fach and Benji Hyam hold a discussion around one of the best investments you can make for your business or your clients, high quality content.   Mastering Link Building in 2017 with Ammon Johns Join one of the world's brightest SEO minds Ammon Johns for a round table discussion on challenging and fundamental aspects of link building in 2017. Together with link building guru Debra Mastaler, KoMarketing senior director Casie Gillette and Dixon Jones, marketing director of Majestic — the link intelligence database we'll talk about sharp angles, controversial methods and high-level strategies in yet most ticklish side of search marketing. Save me a seat →     Did you find this email interesting?     SEMrush.com reports and tools are used by over 1,000,000 of the world's smartest site owners and online-marketers.     Copyright © 2017 SEMrush, All rights reserved. unsubscribe from this list   If the letter is displayed incorrectly, please follow this link