my creazy picture: Top 4 gifts shoppers will buy during the holidays

Senin, 04 Desember 2023

Top 4 gifts shoppers will buy during the holidays

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Take full advantage of this holiday season
with Ecommerce Booster

Hi there,

During the holiday season, shoppers are forecast to spend an average of $875 on gifts and other seasonal items, according to a survey from the National Retail Federation and Prosper Insights & Analytics.

The top 4 expected gift categories are:

Clothing (56%)

Gift cards (44%)

Toys (37%)

Books, video games, and other media (31%)

Online search is the most popular source for gift inspiration, so it's a great time to audit your product pages and update your product descriptions using Ecommerce Booster.

Prepare your store!

Here are 4 successful strategies for optimizing your product pages

Clear call-to-action (CTA)

Ensure your call-to-action button, like "Buy Now" or "Add to Cart," is clear and compelling to remove any uncertainty about the next steps.

High-quality images and videos

Use multiple high-quality images with clear resolution, optimum size, and fast-loading formats.

Comprehensive product information

Provide product specifications, including sizes, materials, care instructions, and technical details. Consider telling a story, using sensory descriptions, or highlighting lifestyle benefits.

Mobile responsiveness

Nearly 60% of all ecommerce sales happen through mobile devices—so you want to ensure images, videos, and text render well and adjust to different screen sizes and orientations.

Maximize your sales this holiday season—use Ecommerce Booster to check CTAs for visual prominence, fix image quality with AI, generate alt texts, produce optimized meta and product descriptions, and make your mobile version responsive.